Meet the Brains Behind TSO
Real partners in life, work, and the war against bad marketing.
👩‍💻 Komal Zain
Co-Founder | Creative Strategist | Analytics Whisperer
With a Fulbright scholarship, a Master’s from Northwestern, and a digital marketing case study featured by Google, Komal brings brains, strategy, and serious execution power. She’s built biscuit brands, grown e-com revenue by millions, and mentored Pakistan’s next-gen marketers at LUMS—all while casually dismantling marketing fluff.
Superpower: Turning “just vibes” into high-converting campaigns.
Weakness: Will pause any meeting to take in a great typeface.
👨‍💻 Zain Hanif
Co-Founder | Performance Marketer | Growth Sniper
MBA in hand, data in heart, and results on the board—Zain is the guy you want when you care about ROAS, not just reach. He’s scaled startups, optimized CACs to world-class benchmarks, and helped build Pakistan’s biggest edtech brand. If it doesn’t move the revenue needle, it doesn’t fly.
Superpower: Making spreadsheets sexy.
Weakness: Believes every menu deserves A/B testing.
Together, We’re The Significant Other
TSO isn’t just a name. It’s a belief:
Every brand deserves a partner who’s emotionally invested and data-obsessed. One who calls out the weak briefs, challenges the easy answers, and only celebrates when your numbers go up.
Let’s build something meaningful. And measurable.
👉 [Let’s Talk Performance]